Contextual was designed to understand your consumers’ needs and assist them in their journey to product adoption and retention by giving them a tailored experience. As fierce devotees of Pirate Metrics (AARRR), the company’s mission is to:
Most Apps have around 30 seconds to attract the user’s attention after downloading and roughly 3 minutes to give some usefulness to the user. Working with app developers, the Contextual team learned the hard way that without a compelling onboarding experience, your retention rate plummets.
Companies tend to spend a lot of money on Advertising, Sales, and Marketing (the first “A” is acquisition), only to lose customers. Progressively improving a user’s education and comprehension of the product is a priority for the firms from whom we’ve learned. Testing and iteration, enthusiasm, and a focus on “the statistics” are all used to attain this goal. Retention, revenue, referrals, and business development are the prizes. We are here to assist you on your quest.
Contextual is a product delivered by the StreetHawk company and was built on top of the StreetHawk Engagement Automation Platform.