Introduction In a world grappling with economic uncertainties and slowdowns, mobile consumer spending has emerged as a surprising beacon of hope. Despite the ominous signs
For mobile app user onboarding carousels used to be a thing but what about now? Carousels (also known as sliders or onboarding screens) were still
Contextual Onboarding is the practice of introducing users to a product via in-app Guides. Adopting this approach Product Managers can make a major improvement in
We recently looked at a report by Appsflyer that showed the average uninstall rate for Android Apps was 49% in the first month with half
Introduction: Just a few months ago, we reported on a study implying the world’s preference for Android over Apple. However, a new report by Appsflyer
