Pointzi is now called Contextual

We have exciting news! As the graphic shows, Pointzi is now renaming to Contextual.

In hindsight it seemed obvious – our Mission is to be “Contextual”, everything about what we do is to allow your Mobile and Web Apps to provide contextual guidance.

Everything about User Activation, Onboarding and Feature Discovery depends on helping when needed and “keeping out of the way” when not needed.

Specifically, the platform provides Contextual Guides, Tips, Announcements, Video, Feedback and “right-person, right-place, right-time” help with analytics to measure the uplift on your Activation goals.

The new domain is – so you only need to remember the name – oh and where the dot goes 🙂

Thanks for your past support and we look forward to working with you in the Contextual journey!

Timetable of Migration

The following is the approximate planned changes.

When What Notes
1 Feb website live
No change to pointzi website or dashboard
15 Feb live
User can immediately start using this dashboard with identical functionality to the Contextual dashboard (its a skin).
21 Feb
Newsletter notification
First newsletter from Contextual, top notice of re-brand.
22/23 Feb
Other Notifications
Customer emails, notification banner.
24 Mar
Support pages
1 Mar
Banner on
Nudge to move to Notice of end-of-life.
8 Mar
Redirects from and and will no longer be available, but don't worry all the same capabilities are unchanged!
9 Mar
Chrome Extension for Contextual
Rebrand and domain name updates.
April 🙏
Dashboard V2 release
This is looking good! Exciting! Subject to usability testing, we may release late March.

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